SAMBA NETWORKS

Samba re-defines advertising for mobile, delivering better engagement stats for brands, better yields for publishers and more choice for viewers of brand advertising. Samba 'hyper-targets' smartphone users by age, gender, device type, and operating system. They encourage social feedback, sharing and clicks, driving earned media. They use a selector model to drive consumer engagement, empowering viewers. An empowered viewer is an engaged viewer. Clicks and shares on Samba's network are well in excess of industry norms