LOCOMIZER

ABOUT LOCOMIZER: Locomizer, an award-winning provider of location data and algorithms that matches the people to places, is used by organisations worldwide to discover and focus on the right places and audiences. Locomizer’s patented technology delivers location insights and analysis to support better decision-making and targeting for operational and marketing executives. This includes global brands and outdoor advertising/media agencies to media owners and commercial real estate firms. APPL... ICATIONS TO DATE: - 100s of billboard campaigns globally for 100s of brands. - Real estate, retail and urban planning: audience, footfall – affinity vs density studies. - Commuter movement patterns: Who, when and how far. - Mass surveys based on observation: Urban studies. - Hotel and tourism analytics: National and international data. PRODUCT: Locomizer’s PLACE PROFILES is an award winning AUDIENCE DISCOVERY PLATFORM that automatically produces anonymised layers of dynamic location intelligence where each specific location at a specific time of day/night is defined by people’s historic behavioural activities, thus enabling dynamic matching of audiences to locations.More