LEAL

Leal is a digital platform for retailers in Latin America to identify, engage, and reward their most valuable customers. Leal is the largest and fastest-growing loyalty network in Colombia with over 400 participating brands. For affiliated merchants, Leal provides the technology they need to compete in a digital world. Their digital platform combines business analytics, a powerful CRM, and Point of Sale (POS) system integration to enable merchants to grow their business and communicate effectively with their customers. For registered users, Leal brings together multiple loyalty programs in a single app/card that allows them to earn rewards for their purchases at their favorite merchants.