EATEARNITY

Developer of a digital health app which pays consumers for buying healthier groceries. The vision of the company is to fix non-communicable diseases. To get there, Eatearnity focuses on the biggest addressable driver of non-communicable diseases: cardiovascular diseases due to poor nutrition, an $8 trillion market opportunity. Users of Eatearnity scan grocery receipts or barcodes to be shown healthier alternatives at their grocery store. For a growing number of products, Eatearnity pays users a reward if / when they upload a new receipt – creating a valuable data flywheel. The company partners with food brands, payers and other parties to fund its rewards.