BEAUTY MATCHING ENGINE

Beauty Matching Engine™ (BME) offers personalised product recommendations, complementary products, landing pages and more, to optimise conversion rates up to 300% with the help of big data insights and beauty metadata layers at scale. BME is the world's 1st beauty-dedicated AI personalisation platform, using machine learning alongside unparalleled beauty specific intelligence to help brands and retailers offer their customers a bespoke shopping experience at all touchpoints. The revolution... ary solution applies dynamic algorithms to your customer datasets, predicting which products your customers are most likely to buy across every beauty category. Beauty Matching Engine is an automated solution that continuously optimises, through the use of hyper-granular beauty specific analytics and A/B testing. An easy plug-in solution for brands and retailers, it enhances the user experience while also increasing loyalty and sales for beauty brands and retailers: in-store and online, including via apps and emails. Beauty Matching Engine has already made 18 million recommendations and is the winner of the Best Customer Experience Using AI Award by Data Science Awards 2019.