ARC WORLDWIDE

Arc Worldwide provides marketing services worldwide. It offers digital communications, direct and database marketing, promotions, and shopper marketing services. Arc Worldwide provides direct marketing services including relationship strategies; campaign strategy and management; acquisition, retention, loyalty programs; predictive modeling and analytics; multichannel contact management; direct response creative; and database strategies and designs, as well as shopper marketing services such... as consumer retail strategies; consumer paths to purchase, channel, category, and retail strategy; retail environment design; on-premise and off-premise; activation programs; package designs; merchandising, displays, collateral; and walking brands. The company also offers promotional marketing services including sales promotion; trade promotion development and execution; product sampling and demonstration; event development and execution; sweepstakes, game development, and execution; premium development and fulfillment; sponsorships; and vendor management. In addition, it provides interactive marketing services such as digital marketing strategies; segmentation, profiling, and consumer analysis; user experience strategies and designs; digital content and creative development; digital branding; website and microsite development; online campaign development; technology strategy; application development; systems implementation; and digital relationship strategy and management. Arc Worldwide provides services for companies including Procter & Gamble, United Airlines, and McDonald's. It operates through more than 40 offices located around the world. Founded in 2001, Arc Worldwide is headquartered in Chicago, Illinois. It operates as a subsidiary of Leo Burnett Worldwide.