A8 NEW MEDIA GROUP LTD

A8 New Media Group Ltd is a digital music company providing music and culture content to mobile users in China. A8 New Media Group Ltd sources the music content from its interactive user-generated content platform, as well as from international and domestic record labels, and digital music production. It capitalizes on its integrated marketing and sales multi-channel network to acquire insights into consumer preferences in different regions and customize its marketing strategies. Its cloud co... mputing-based technology enables it to store all music and user preferences in a centralized database. The company sells music content in the form of ringtones, ring back tones, full track songs, and interactive voice response music to mobile users. It also offers computer software development, technical and management consultancy services, telecommunications instant messaging, and value-added services. A8 New Media Group Ltd was founded in 2000 and was listed in the Hong Kong Stock Exchange (SEHK) on June 12, 2008. It is the first company in China to be listed on SEHK as a digital music-related concept stock. Its major rivals are Seed Music, Warner Music, Sony Music, and Rock Records.