TRA

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TRA, Inc. is a media and marketing research company whose proprietary patent pending platform, Media TRAnalyticsร‚ยฎ, cost effectively matches the ads that people actually receive with the products people actually buy, giving advertisers, agencies and media transparency, accountable measurement, media planning and improved return-on-investment for their advertising spend. TRA has 1.5 million households of TV set top box data from multiple software platforms, 54 million households of purchase data and the largest single source database ever รขโ‚ฌโ€œ 370,000 households.

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TRA

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Industry:
Ad Targeting Advertising Business Development Marketing

Founded:
2005-01-01

Address:
New York, New York, United States

Country:
United States

Website Url:
http://www.traglobal.com

Total Employee:
501+

Status:
Closed

Contact:
212-286-7810

Total Funding:
31.7 M USD

Technology used in webpage:
SPF Microsoft Exchange Online Amazon Office 365 Mail Microsoft Azure DNS PHP GoDaddy DNS AWS Global Accelerator WordPress 3.2


Founder


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Bill Harvey

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Mark Lieberman

Investors List

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WPP Ventures

WPP Ventures investment in Series C - TRA

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Intel Capital

Intel Capital investment in Series C - TRA

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Arbitron

Arbitron investment in Series C - TRA

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Arbitron

Arbitron investment in Series B - TRA

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Kodiak Venture Partners

Kodiak Venture Partners investment in Series B - TRA

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WPP Ventures

WPP Ventures investment in Series B - TRA

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WPP Ventures

WPP Ventures investment in Series A - TRA

Official Site Inspections

http://www.traglobal.com

  • Host name: 172.67.138.203
  • IP address: 172.67.138.203
  • Location: United States
  • Latitude: 37.751
  • Longitude: -97.822
  • Timezone: America/Chicago

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