TERRAIN

Terrain offers the world’s first Algorithm Management Platform for e-commerce organizations. Terrain offers a self-service approach to building, testing, deploying and optimizing e-commerce channels. Users of Terrain get more clicks, conversions, and revenue with AI assisted merchandising, self-learning search, email personalization, and dynamic feed optimization. Terrain was founded in 2015 by Mike Agnich and Charles Tripp. They noticed that many e-commerce professionals were struggling t... o implement algorithms to better manage their e-commerce channels. While the marketers and channel managers knew what steps they needed to take to improve channel performance, they found that much of the technical capability required to optimize e-commerce offers were held by the IT teams. Consequently, projects took longer, cost more and had a lower likelihood of succeeding than was ideal. Today, Terrain’s mission is to put algorithm success in the hands of e-commerce managers and marketers so they can drive improved performance, higher conversions and more profitability. Our customers are seeing 5% - 20%+ improvements in key e-commerce conversion metrics, and are developing powerful new processes that allow them to challenge the most advanced competitors in their industries.