TALKINGSHIP

TagPoints develops a proximity marketing and loyalty platform for retail settings. Its application allows users to communicate directly with shoppers’ phones about various categories in the areas of brand loyalty, iBeacons, mobile loyalty, and mobile marketing aspects as they walk around the store. The company offers iOS and Android applications that recognize customers in-store; TagCampaign, a cloud management software system that enables to build mobile marketing campaigns; and TagBeacon th... at allows retailers to send real-time messages, and targeted and micro-location based push notifications directly to customers’ smartphones. Its platform also provides customer loyalty points and rewards to customers for returning to store, sharing on social media, and opening the application. The company was incorporated in 2013 and is based in Brighton, United Kingdom. As of August 27, 2014, TagPoints Ltd. operates as a subsidiary of SmartFocus SA.More