PHENG LAOGUMNERD TRAVEL

Pheng Laogumnerd Travel is a travel company that was founded in 2009. Already in its 8th year of existence, it has been a successful growth story. It was born out of a passion for travel and sightseeing by its founder, who wanted the rest of the world to be able to experience that same excitement he does when traveling the globe. Pheng Laogumnerd Travel endeavours to stand apart from the competition through two key elements. Firstly, the company allows customers to pick and choose their trips... à la carte, permitting them to leave out the parts they do not want. This is the most ethical approach in the view of the company. It also means that each customer receives a unique experience, crafted towards him or her. Secondly, the company seeks to provide experiences unlike any other. The key to this is identifying and capitalising upon key tourist trends, understanding what the next big destination will be, and working hard to give customers an unforgettable experience. To get a better sense of the company’s value proposition, imagine a camel ride in the Sahara desert with magnificent view of the pyramids or a surfing lesson on the gnarliest waves in Australia. The company aims for the exciting and unusual rather than the ordinary. Phen Laogumnerd Travel seeks to become the world’s top travel company. With a dedication to superior customer service as well as a determination towards recruiting the finest minds of today, the company is committed towards this long term goal. The company does not aim to be the largest or the most profitable, but rather to grow and scale efficiently while maintaining the integrity of its services. Being recognised for the best quality is a far greater achievement than for the largest revenues, and that is the path it is aiming for. Under the leadership of the current CEO, who is also the founder, the company has been flourishing since its inception. This comes from his insight into the market as well as his ability to adapt to its changes. A regular invitee to tourist industry events, he has also had the honour of being asked to give keynote addresses at a number of these events. He has also on occasion been recipient of prestigious industry awards, further underlining his expertise. As a testament to his abilities, outside companies often seek him out to help with their own business models.More