MILKMONEY

Milkmoney is a full service production company specialising in branded entertainment – creating stories that connect the audience emotionally to brands. DOVE – STRENGTH TO CARE Working with Octagon, Milkmoney Joins Aussie rugby star David Pocock to understand what Strength to Care really means. Unravelling misconceptions about Pocock and modern masculinity, this cinematic series delves into Pocock’s personal beliefs and insights, giving a perception of what it is to be a man in... a changing world. Output – 3 Films, 1 TVC and Social Content GONE TO A BETTER PLACE Working with Common Ventures we made a series of TVC’s & films for NT Tourism. Eschewing the traditional approach that relied solely on stunning imagery, the films took a comedic approach to hook the audience. Filmed in the suburbs of Sydney and the incredible locations of the NT, the films have a wonderful dark humour that connected with audiences. But don’t worry, there is still some stunning imagery as well. Content 1 Film and 2 TVC’s ANZ – THINK OUTSIDE THE COURT What truly motivates one of the greatest tennis players of all time? Novak Djokovic opens up to us about what he truly treasures in his life. Working with our pals at Octagon, Think Outside the Court was part of a social, content and commercial campaign, which resulted in it being one of ANZ’s best ever social results just quietly… Output – 2 Films, 2 TVC’s and Social Content 360 FILMING & VIRTUAL REALITY Taking a step into Novak Djokovic’s world through virtual reality, we see exactly what it’s like to be the #1 tennis player in the world. Make no mistake this isn’t Milkmoney first rodeo, with VR projects completed throughout Europe and home, the piece is another beautiful notch in Milkmoneys Virtual Reality belt. Virtual Reality Experience STAR WARS AT HOME Created and produced for Disney Channel this 8 part narrative comedy series brought the world of Star Wars into an everyday suburban home. Working with Lucasfilm to ensure authenticity, the series has been broadcast in markets across the world for Disney Channel and has been translated into multiple languages. Content 8 Part Narrative Comedy Series CARE AUSTRALIA If you win Mumbrella Awards Best Pro Bono Campaign, you know you’ve done something right. On the 10 year anniversary of the 2004 Indonesian Tsunami, We showed where Australians generous donations have gone. The piece captured the delivery of a care package, bursting at the seams with 10,000 personalised thank you letters written by survivors. Output – 1 Online Film #FITTOSHINE We were lucky enough to team up with Laura Dundovic and Ruby Golani to create a series of films for Pantene. In a campaign collaboration with Tomorrowland Group the films explore what it takes to be fit to shine for summer. Shot at iconic Wylies Bath in Sydney the sun came out to play and we captured some fantastic imagery with the 2 wonderful talents. Content: Social Films and Stills HYUNDAI – STAR IN A CAR Take a ride with some of Australia’s best A-league stars, which one’s… well you’ll have to work that out yourself. Working with Octagon this groundbreaking concept was built around audience interaction, sparking passionate conversations on the couch. Shot over 3 days each spot is a hidden puzzle to be solved by the audience. Output – 10 TVC’s SALLY BEHIND THE SMILE From the deserts of Dubai to the snowy landscapes of Nova Scotia Canada, this documentary allowed us into the world of professional surfer Sally Fitzgibbons. An intimate and honest experience as the likeable young Australian struggles with the pressures of being an elite athlete and her attempts to win a world title. Under the guidance of renown surf cinematographer Rick Rifici filming took place over 18 months across 7 countries and won Best Documentary Short at the 2015 Canada International Film Festival. Also stars Stephanie Gilmore, Carissa Moore and Mick Fanning. A Red Bull Media House Production. Content: 1 Hour Documentary and 12 Part Digital Series. FOCUS (SERIES 1 & 2) Back for its second season for Red Bull Media House FOCUS once again takes us into what drives these incredible individuals. 24 athletes were filmed across 8 countries and a comprehensive library of content was delivered including 182 pieces of video and additional still photos. Both seasons are now available on demand at redbulltv.com starring Daniel Ricciardo, Ryan Sheckler, Mick Fanning, Danny Macaskill and more. Content 12 TV Episodes, 24 Webisodes, 14 Trailers, 6 Unique Tease films and library content. WE LOVE DISNEY This project for Disney Channel and Universal Music took us into the studio as some of Australia and New Zealand’s favourite stars revisited classic songs from Disney’s iconic movies including Cinderella, Beauty and The Beast and the modern sensation Frozen. We were lucky enough to capture the intimate recording process as the artists put their own twist on songs for the album “We Love Disney”. Starring Danni Minogue, Sol3mio, Harrison Craig & The McClymonts. Content 7 Music Videos and 7 Micro Documentaries for Digital/Broadcast. THE INTERVIEW Surely that didn’t really happen? Well in this series of short films the scripts were based off real life situations, so yes it did happen. Made in collaboration with King Content for LinkedIn Australia these comedic films explore what not to do in your job interview…unless you want to end up as comic fodder on the internet for the rest of us to chuckle at. Content 4 Scripted Content Films. ABOUT USABOUTMILK PEOPLECLIENTS CUTTING EDGE CONTENT. CONTENT WITH CONTEXT & MEANING. DEVELOP • CREATE • PRODUCE • DISTRIBUTE Award winning content that delivers views and brand results. From digital content in the millions of views through to full broadcast series we have created stories that connect emotionally for Australia’s and Asia’s premium brands. Creative content that has concrete results and gets exposure in the millions. For example one film for Red Bull has over 2.6 million views, another received 4000 facebook likes in less than 24 hours. A web series we developed has over 700,000 views and counting, and an interstitial series for Disney Channel has over 600,000 views. Our broadcast work also excels. Our latest Disney production beat all other programming in its slot and won a prestigious ASTRA award. And Milkmoney are not just about production. From creative development all the way through to distribution, we can help create a brand’s story.More