MARKETCAST
MarketCast provides marketing research and data analytics services for the global entertainment industry. With offices in Los Angeles, New York City, Boston, Indianapolis, and London, MarketCast specializes in research-based consulting, testing, and benchmarking services that support entertainment marketers and researchers in strategic decision making at every stage of the content lifecycle. MarketCast’s services are available worldwide and include materials testing (trailers, TV spots, digita... l campaigns), and exit polls, along with a wide range of custom offerings, from concept and positioning studies to brand tracking and franchise studies. MarketCast and its sister companies Insight Strategy Group, Fizziology, and Turnkey Intelligence, are business units of MarketCast Group, a portfolio company of Kohlberg & Company, a leading private equity firm headquartered in New York.
MARKETCAST
Industry:
Advertising Consulting Consumer Market Research Marketing
Founded:
1987-01-01
Address:
Los Angeles, California, United States
Country:
United States
Website Url:
http://www.marketcast.com
Total Employee:
501+
Status:
Active
Contact:
+1 323-617-9456
Email Addresses:
[email protected]
Total Funding:
0
Technology used in webpage:
SPF Microsoft Exchange Online Office 365 Mail IPv6 JsDelivr Microsoft Azure DNS GoDaddy DNS Google Google Cloud Pound Sterling
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Current Employees Featured
Acquisitions List
| Date | Company | Article | Price |
|---|---|---|---|
| 2022-03-24 | Phoenix Marketing International | Phoenix Marketing International acquired by MarketCast | 150 M USD |
| 2022-01-26 | Invoke Solutions | Invoke Solutions acquired by MarketCast | N/A |
| 2020-09-23 | Deductive | Deductive acquired by MarketCast | N/A |
| 2018-09-10 | Turnkey Intelligence | Turnkey Intelligence acquired by MarketCast | N/A |
| 2017-08-14 | Fizziology | Fizziology acquired by MarketCast | N/A |
| 2015-08-19 | Insight Strategy Group | Insight Strategy Group acquired by MarketCast | N/A |
Investors List
Brookside Mezzanine Partners
Brookside Mezzanine Partners investment in Venture Round - MarketCast
Key Employee Changes
| Date | New article |
|---|---|
| 2021-12-01 | Carmen Palmer Joins MarketCast as First Chief Product Officer |
| 2021-03-03 | MarketCast Names Regina Johnson Chief Human Resources Officer |
| 2020-12-02 | MarketCast Hires Netflix Research Exec Zoe Friend |
Official Site Inspections
http://www.marketcast.com Semrush global rank: 1.08 M Semrush visits lastest month: 30.4 K
- Host name: 141.193.213.11
- IP address: 141.193.213.11
- Location: United States
- Latitude: 37.751
- Longitude: -97.822
- Timezone: America/Chicago
