GRASP CONTENT

Content counts Our focus is on content, not on brand metrics or demographics. We look at the subjects and how the information is structured and written down. We look beyond sentiments, we look at writing style and complexity that are the main ingredients in experiencing information for every individual. Sweet spots Our patent-pending algorythm structures and analyses large quantities of content, ranging from news articles and regular website content to blogs and social media. It scans your onl... ine content for sweet spots; a combination of tipping points where information that is read by someone also actually is understood by that reader. We look at subjects, writing style and complexity. When the sweet spots are revealed, the content can be written and structured in such a manner that it will convert into knowledge and understanding. You will receive our data-driven advice as a benchmark report, a periodic report or even as software solution. So in the future you can make a proven impact on your audience.More