GENOSTYLE

Genostyle is a New York based fashion styling analytics company providing data-driven solutions to optimize ecommerce thru application of algorithms that enable insights into brands, designers and customers’ fashion styles. They love ‘fashion’ and ‘big data’… so they do both. They have developed an innovative analytical approach to determine the key style traits and characteristics (genotypes) of brands, designers and users, sequencing their style DNA vis-à-vis their proprie... tary Fashion Style Taxonomy. Their machine-learning algorithms are designed to continuously learn from brands and users’ data, ensuring that scope and accuracy continues to grow and expand as brands evolve and as buyers’ preferences change. While their database has thousands of brands profiled, Genostyle cloud-based interfaces synthesize terabytes of fashion data and complex mathematical processing into intuitive graphics. Information at your fingertips Their Style-Matching Product Search API integrates with your online catalogs and product search banners, providing your customers with product recommendations tailored to their style preferences – not someone else’s ‘likes’-; driving increased click-to-buy conversion rates and overall client satisfaction.More