FOLLOWPRICE

Followprice is an advanced digital marketing tool for e-commerce stores, which upon integration, allows customers to follow their favorite products and later be notified of their price changes. In fact, Followprice is a high quality lead generator for e-commerce stores, taking consumers back to the store, and increase the sales of the online store. We are solving a problem both for consumers and online retailers. On one hand, consumers are reluctant on registering/leaving their email as they are... often tired of receiving newsletters and mass mail. Furthermore, they don’t have a structured and automatic way to be aware of the price changes of their favorite products. At the same time, online retailers don’t have the ability to communicate with their website visitors when they don’t buy or register. In fact, online retailers are spending millions of euros to take consumers to their website, but 90% of these leave no trace, thus being untraceable. Followprice appears as a solution for these problems. For consumers we will not only provide the service of warning about price changes, as we will be SPAM free, as they will only receive notifications about the specific products they are following. For online retailers we will provide a valuable service, by taking interested consumers (high quality leads) back to their website. Followprice is an online platform that provides a “follow price button”, to be integrated on webstores. The Followprice button will be on the page of each product, allowing consumers that click on it to add the product to their Followprice List. Whenever a product in their Followprice List changes its price, all consumers following the product are automatically notified on Facebook or Email. The Followprice List can be accessible through our website (followprice.co), were consumers can see and manage all the products they are following from several stores. In the future, consumers will be able to organize the list as they wish, and even share folders of products with their friends. When consumers click either on the notification or on product on the Followprice List, they are redirected to the product page of the e-commerce store. Our customers (online retailers) benefit from Followprice as we bring back to their website highly interested consumers, that otherwise would not probably go back there. We are a high quality lead generator for online retailers, not bring new consumers, but bringing consumers that had been on the store at least for one time. We will provide online retailers not only with the service of automatically notifying interested consumers on price changes of the products of their store, but also provide them advanced statistics, social media brand awareness and also the feature of creating specialized notifications (not automatic).More