BROADSIDE MEDIA

Marketing and corporate communication efforts, no matter how impressive, are often developed in a silo instead of flowing directly from the top goals of the organization. Our approach to marketing strategy starts with taking stock of business goals, and analyzing existing data in order to develop a strategic plan of action. PROPRIETARY PLATFORM Our on-the-fly adjustable quality assurance algorithms ensure the highest quality leads are generated in real-time. Feedback provided through out ... 6 step feedback loop ensure any lagging indicators are addressed and optimized to ensure point-to-point success. SCIENTIFIC APPROACH Everything we do, we test. Our predictive analytical platform allows us to use statistical analysis to extract hidden predictive information using big data to isolate patterns which help us identify your target buyer and the right timing. This combined with our extensive fractional-factorial testing allows us to remove opinions, biases and pre-conceived notions from all design of experiments (DOE) while remaining 95% statistically confident in our decisions. STATISTICALLY DRIVEN, TECHNOLOGY ENABLED Analytics are our lifeblood, and that is how we determine which changes really affect our clients’ bottom line. We track every interaction between our custom campaigns and our end customer. This allows us to analyze the return our efforts are generating and adapt as needed to your requirements. Monitoring every detail takes constant attention and agile planning, but it allows us to identify and zero in on the metrics that matter. LEAD MANAGEMENT PROCESS Implementing best-practice is the name of the game. Our philosophical integration between web-traffic-generation and traffic-conversion-tactics enables you to hit the ground running; allowing you to efficiently convert leads using tried and tested contact schedule strategies. EXPERTISE AND ACCOUNTABILITY We provide you with an outsourced online-marketing partner that you can rely on. Rather than provide a self-serve platform, we provide our expertise and take ownership on your digital marketing activities. We keep you appraised of current progress, next steps, and keep deliverables moving along so you can free up your time to focus on other areas of the business.More