BLUEYE - PESQUISA INTELIGENTE

Blueye's mission is to provide market intelligence to retail companies. By analyzing the flow of a store, identifying gender and age group, conducts an automated market research, in real time, with fewer errors and without disturbing the customer. To get to know your audience, companies conduct specific surveys, where most of the time, hire companies or people to approach customers to ask about age, social class among other issues. Such an approach is very invasive and can become embarrassing. When we look at a market perspective, the surveys are information with a high cost and a low accuracy, since they are performed in a timely manner and from these data are made estimates to understand the public.

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